Facebook advertisement
Facebook advertisement offers a wide range of opportunities to grow your business in one of the most popular social networks in the world. Today there are over 21 mln Facebook users in Russia.
Regular advertisement
Advertisement is displayed on the right side of the newsfeed and user profile. It is a specific ad that allows to send users who click the banner to the pages within the social network and an external website.
Advertisement news
Content (news, reviews, articles, event information) for paid promotion through the users’ newsfeed. Users react on the publication, and as a result this information shows up in the newsfeed more frequently. This option allows to introduce the brand to the users who is not familiar with it.
Promo publications
Promo publications work well for an offer, event or image.
Dynamic Product Ad
It is a great option for an online store. Products, that the Facebook user intended to buy, are demonstrated to him or her based on the XML file with the catalogue.
- High precision targeting. By geolocation, city, country, age, gender. You can also select many interests and target specific users based on their interests. Thus, it is easy to find the people who are interested in your business.
- Forecast the results. Facebook demonstrates the audience size per each interest segment to achieve the goal of attracting leads.
- Budget optimization. Facebook sets the budget based on the CPC or on CPM taking into account the budget distribution. Of course, you can do it manually as well.
- Additional tools, such as Dynamic Product Ad and Instagram Advertisement.
