Customer: centerwedding.com – wedding portal in Thailand
Promotion in 75 regions. Functioning subdomain structure.
Short list of tasks:
Gathered and clustered semantics for all regions. Divided by geo-dependent and geo-independent queries.
Market analytics, revealed competition and growth areas
Visibility in search engines analytics system configured
Algorithm to generate meta tags for categories developed and implemented
Algorithm to generate meta tags for vendor pages developed and implemented
Over 100 SEO texts written and posted
Micro markup for category pages and vendors implemented
Interlinking system for category pages developed and implemented
All the duplicate content found and deleted, constant monitoring of mistakes in the webmaster panel, “HTML Optimization” tab
Ongoing research and options to increase the effectiveness of promotion.
Corrections based on the results of analyzing the entire concept and the order of data submission in each section. Mistakes that can cause direct or indirect (through deterioration of behavioral characteristics) negative effect on positions revealed.
Organic traffic growth from 500 to 13500 per month.
Visibility growth, “venues” section as example, from 0% to 54%
Closest competitor happywedding.life has 34% visibility