Optimizing B2B Lead Generation for
Industrial Real Estate with SCXO

  • Customer

    A leading industrial real estate provider in Thailand specializing in warehouse and factory leasing aimed to enhance its digital presence and increase direct B2B inquiries. The company sought to target logistics firms, manufacturers, and industrial operators looking for strategically located commercial spaces.

  • Strategic Goals
    • Increase organic visibility for warehouse and factory leasing services.
    • Improve conversion rates by optimizing the user journey.
    • Expand multi-channel engagement through SEO, social media, and messaging platforms.
  • SCXO Strategy Implementation

    SEO Optimization & Search Visibility

    To ensure the company reached decision-makers actively searching for warehouse and factory leasing, we:

    1

    Conducted in-depth keyword research to target high-intent searches like “warehouse for rent in Thailand” and “factory space leasing”.

    2

    Optimized web content for E-E-A-T (Experience, Expertise, Authority, Trustworthiness) to improve rankings.

    3

    Implemented structured data and technical SEO enhancements for higher placement in search results.

    Conversion-Optimized Content & UX Enhancements

    To turn traffic into inquiries, we:

    Designed a user-friendly website with a streamlined lead capture process

    Developed clear, action-oriented landing pages with optimized CTAs

    Created mobile-first designs that improved load speeds and reduced bounce rates

    Multi-Channel Engagement: LinkedIn, Facebook & Line Official Account

    Since B2B buyers rely on multiple touchpoints, we integrated:

    LinkedIn

    LinkedIn outreach to engage industrial decision-makers.

    Facebook

    Facebook Ad campaigns targeting business owners in logistics and manufacturing sectors.

    Line

    Line Official Account to facilitate direct inquiries, automate responses, and schedule site visits.

  • Results
    for 6 months

    +840%

    increase in organic search traffic

    +180%

    more direct lease inquiries

    +160%

    increase in leads via Line Account

    A Data-Driven Approach to B2B Lead Generation

    This project showcased how a strategic combination of SEO, UX optimization, and multi-channel engagement can transform digital visibility into measurable business growth.

    Through FMF’s SCXO methodology, the company didn’t just rank higher—it attracted and converted high-quality B2B leads.

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